Sr Analytics Manager

JOB DESCRIPTION

As the Analytics Manager, you will both lead and support integrated teams with data analysis and reporting methodologies on behalf of CP clients.  Responsibilities include helping to derive insights from data-rich environments and contribute to driving omni-channel marketing performance.  You must have a strong ability to partner with cross-functional teams in Media Planning, Ad Ops, PPC/SEO, Social Media, Account and Technology.
 

Education, Training & Experience

• BA/BS degree required.
• 2-3 years’ professional experience analyzing marketing performance data
• Proven analytical skills; ability to analyze raw data and draw conclusions
• Experience in the analysis of large data sets to find useful relationships
• Knowledge of BI intelligence platforms
• Working knowledge of Google Analytics and Google Tag Manager and tagging strategies
• Experience in CRM and e-mail marketing
• Advanced use of Microsoft Excel
• Knowledge of third-party ad serving platforms, such as Sizmek, or Doubleclick

Job Responsibilities

• Responsible for data analysis to develop marketing insights and improve market performance
• Aides the media planning team in measuring the success of media campaigns
• Conducts client-specific analyses across all media channels.
• Collaborate with the media team to arrive at recommendations supported by data, reporting, and analytics

Performance Requirements

• Oral, written and presentation skills
• Cultivate a positive team environment
• Handle multiple tasks/projects and meet all deadlines
• Detail-oriented and strong organizational skills
• Strong problem-solving mentality
• Operate independently and proactively
• Assist in preparation for and attend client meetings where applicable

About Connelly Partners:
Insightful, innovative work is our focus, and empathy is the lens we view it all through. See the world through our eyes, here at Connelly Partners.

Connelly Partners is an independent, fully-integrated marketing agency that uses empathy to develop relationships and unique connections with consumers. The agency now has two offices – in Boston and Dublin- filled with over 150 employees accomplished in strategic planning, creative and content generation, media planning and buying, digital strategy/execution, public relations, social, search, branded entertainment, integrated production and analytics. We utilize the power of empathy in crafting customized content that leverages creativity, science, intuition and innovation to create productive engagement between brand and audience. Connelly Partners has been long honored a top workplace, including most recently an acknowledgment as a BBJ 2017 Best Place to Work, an AdAge 2016 Best Place to Work, and the AdAge Small Agency Award winner for Best Culture (Gold).

For more information on Connelly Partners, please visit www.connellypartners.com, follow us on Twitter and Instagram (@ConnellyAgency), or like us on Facebook (www.facebook.com/ConnellyPartners).

Connelly Partners is unable to sponsor visas at this time.

To protect the interests of all parties, Connelly Partners will not accept unsolicited resumes from any source other than directly from a candidate. Connelly Partners will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.